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Miele

About Miele

Miele is a German manufacturer of domestic and commercial appliances that produces for the international market worldwide. The company focuses on networking and controlling its household appliances via digital apps and the use of AI.

Challenge

Further development of a B2C SmartHome app for the mobile control of networked household appliances. Digital assistants that communicate with the connected household appliances bring the technical innovations of the appliances closer to the user and provide support in daily use, e.g. through intelligent recipe control and guided coffee tasting.

Solution

Design and conception of virtual cooking and tasting assistants, as well as a store solution for the purchase of paid intelligent assistants, taking into account the customer's UI/UX specifications. Implementation of the assistants with a cross-platform Xamarin app for iOS and Android devices.

Our services

  • Workshops to record, design and document the processes
  • UI/UX design coordination for the new features, incl. creation of click prototypes
  • Support in the design of the customer's style guide
  • Development of new assistants in iOS and Android with Xamarin
  • Integration of individual, device-specific interfaces
  • Testing, piloting and securing the market launch of the assistants

Customer benefits

  • Digital value-added services for household appliance customers
  • Innovative showcases with high media attention for the IFA
  • UX design and app development from a single source
  • Cross-platform app solution in iOS and Android with Xamarin

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