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About Lufthansa Digital Services

Product Management Digital Services is responsible for the quality of the Lufthansa Group's digital services. This includes, for example, online and mobile check-in, self-service bag drop and many other services. Customer satisfaction is at the heart of the further development of existing services and the design of new ones. For this reason, the projects carried out in this area are usually not purely IT projects, but also include accompanying measures such as marketing, communication and change management.

Challenge

Implementation of digitization projects to improve the customer experience

Solution

  • Pilot project to evaluate new technologies and processes in the area of baggage handling machines
  • Optimization of the user interfaces of existing baggage handling machines
  • Standardization of processes within the Lufthansa Group
  • Provision of airport maps in the Lufthansa app
  • Establishment of an iBeacon infrastructure for the provision of location-based services

Our services

  • Conception and implementation of measures to improve digital services
  • Coordination of the necessary measures with the Lufthansa Group
  • Specification of necessary changes in coordination with IT
  • Supporting the implementation and acceptance of changes
  • Conception and implementation of marketing and communication measures

Customer benefits

  • Successfully planned, coordinated and implemented projects in the Lufthansa Group
  • New machines and optimized processes simplify the process and speed up baggage handling
  • Significantly higher customer satisfaction when using the machines and digital services
  • Inspiration, orientation and indoor navigation at airports

Discover more surpluses

msg publications

Munich Airport is one of the busiest aviation hubs in Europe, securing a place among the top airports with 46.3 million passengers (2018) and over 200 destinations in around 70 countries. In order to take advantage of the opportunities offered by digitalization and optimize its operations, Munich Airport works closely with msg, which acts as a framework contract partner in various areas such as project management, test management and software development.

Success Story

Insurer ERGO Mobility Solutions built the necessary IT infrastructure with the help of msg to put its business model on a solid ground.

Success Story Lette Verein

The Lette Verein handles apprenticeship application processes transparently and in compliance with GDPR using digital workflows in a low-code app based on Microsoft Power Platform.

msg publications

Product Management Digital Services is responsible for the quality of the Lufthansa Group's digital services. This includes, for example, online and mobile check-in, self-service bag drop and many other services. Customer satisfaction is at the heart of the further development of existing services and the design of new ones. For this reason, the projects carried out in this area are usually not purely IT projects, but also include accompanying measures such as marketing, communication and change management.

msg publications

Deutsche Bahn AG is a global provider of mobility and logistics services with over 300,000 employees who design and operate the transport networks of the future. In order to meet the challenges of digitalisation, the company is investing in modern infrastructures and new business areas, with services from msg in the areas of SAP development and IT expertise playing an important role.

msg publications

Commodity Supplies AG supports customers in the procurement and processing of maritime logistics services for containerised cargo. In order to be more flexible and independent of service providers, a new system was developed by msg that enables the connection of 10 shipping companies via Electronic Data Interchange, allowing automated data collection and processing as well as direct container tracking.

msg publications

Miele is a German manufacturer of household and commercial appliances that uses digital apps and AI to control networked appliances and offer an optimal user experience. The further development of a B2C SmartHome app for mobile control and the implementation of virtual cooking and tasting assistants by msg enable innovative value-added services for customers and present the company with a high level of media attention at the IFA.

msg publications

HRS operates an electronic hotel reservation system for business and private travelers. The database used for the service contains data on over 300,000 hotels in 190 countries in all price categories.