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About Lufthansa Digital Services

Product Management Digital Services is responsible for the quality of the Lufthansa Group's digital services. This includes, for example, online and mobile check-in, self-service bag drop and many other services. Customer satisfaction is at the heart of the further development of existing services and the design of new ones. For this reason, the projects carried out in this area are usually not purely IT projects, but also include accompanying measures such as marketing, communication and change management.

Challenge

Implementation of digitization projects to improve the customer experience

Solution

  • Pilot project to evaluate new technologies and processes in the area of baggage handling machines
  • Optimization of the user interfaces of existing baggage handling machines
  • Standardization of processes within the Lufthansa Group
  • Provision of airport maps in the Lufthansa app
  • Establishment of an iBeacon infrastructure for the provision of location-based services

Our services

  • Conception and implementation of measures to improve digital services
  • Coordination of the necessary measures with the Lufthansa Group
  • Specification of necessary changes in coordination with IT
  • Supporting the implementation and acceptance of changes
  • Conception and implementation of marketing and communication measures

Customer benefits

  • Successfully planned, coordinated and implemented projects in the Lufthansa Group
  • New machines and optimized processes simplify the process and speed up baggage handling
  • Significantly higher customer satisfaction when using the machines and digital services
  • Inspiration, orientation and indoor navigation at airports

Discover more surpluses

Success Story

In collaboration with AOK Plus, msg has developed the “Healthcare Marketplace,” which offers insured persons and service providers seamless digital networking. With individually tailored offerings and a powerful integration platform, processes are efficiently digitized and optimized.

Success Story

The AOK Federal Association is a driving force and service provider for its shareholders—the eleven AOKs. The core task of the AOK Federal Association is to represent the interests of the AOK community vis-à-vis federal and European politics, the GKV-Spitzenverband (National Association of Statutory Health Insurance Funds), and the political institutions of the AOK's contractual partners.

Success Story

The conversion of the entire template landscape involved various aspects that needed to be optimized. These included consideration of priorities, infrastructure conditions, training requirements, and implementation strategies.

Success Story

The Association of Substitute Health Insurance Funds (vdek) represents the interests and provides services for all six substitute health insurance funds, which together insure around 29 million people in Germany.

Success Story

The Postal Service Health Insurance Fund (PBeaKK) was founded in 1909 to provide special health insurance for employees of the former Imperial Postal and Telegraph Administration in Germany.

Reference

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How the biggest detail business company in Switzerland in the Migros Industrie reduced the hypercare phases immensely by a pinpoint quality assurance, optimized test and defect processes, improved the communication between test experts and created maximum transparency through real-time reporting during an ongoing S/4 HANA Greenfield implementation together with msg Test & Quality Management.

Success Story WIBank

Finding appropriate funding can be a real challenge. The WIBot, based on Neo, the digital voice assistant developed by msg, is revolutionizing this process across all funding categories. Thanks to this cuttingedge tool, WIBank (Wirtschafts- und Infrastrukturbank Hessen (Hesse Economic and Infrastructure Bank), a trailblazer among development banks, is now capable of processing inquiries in a more precise and rapid manner than ever before.