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About Lufthansa Digital Services

Product Management Digital Services is responsible for the quality of the Lufthansa Group's digital services. This includes, for example, online and mobile check-in, self-service bag drop and many other services. Customer satisfaction is at the heart of the further development of existing services and the design of new ones. For this reason, the projects carried out in this area are usually not purely IT projects, but also include accompanying measures such as marketing, communication and change management.

Challenge

Implementation of digitization projects to improve the customer experience

Solution

  • Pilot project to evaluate new technologies and processes in the area of baggage handling machines
  • Optimization of the user interfaces of existing baggage handling machines
  • Standardization of processes within the Lufthansa Group
  • Provision of airport maps in the Lufthansa app
  • Establishment of an iBeacon infrastructure for the provision of location-based services

Our services

  • Conception and implementation of measures to improve digital services
  • Coordination of the necessary measures with the Lufthansa Group
  • Specification of necessary changes in coordination with IT
  • Supporting the implementation and acceptance of changes
  • Conception and implementation of marketing and communication measures

Customer benefits

  • Successfully planned, coordinated and implemented projects in the Lufthansa Group
  • New machines and optimized processes simplify the process and speed up baggage handling
  • Significantly higher customer satisfaction when using the machines and digital services
  • Inspiration, orientation and indoor navigation at airports

Discover more surpluses

msg publications

Digital solutions instead of pen and paper

The Berlin Senate Department for Education, Youth and Family (SenBJF) is handling the organization and implementation of the German Motor Skills Test (DMT) digitally throughout and therefore quickly, efficiently, transparently and securely in a web application and a mobile app.

Success Story Refratechnik Holding GmbH

SAP BW/4HANA and SAP Analytics Cloud solution

Development of a central SAP BW/4HANA and SAP Analytics Cloud solution for the efficient pursuit of strategic corporate goals

Success Story emagine Group

Scanner feedback system (SRS) at MV Werften

MV-WERFTEN is using a scanner feedback system (SRS) to digitalize and automate the processes involved in recording, managing and analysing cable laying data during the construction of the “Global Dream” cruise ship.

msg publications

Scanner feedback system (SRS) at MV Werften

MV-WERFTEN is using a scanner feedback system (SRS) to digitalize and automate the processes involved in recording, managing and analysing cable laying data during the construction of the “Global Dream” cruise ship.

Success Story Worldhotels

Scanner feedback system (SRS) at MV Werften

MV-WERFTEN is using a scanner feedback system (SRS) to digitalize and automate the processes involved in recording, managing and analysing cable laying data during the construction of the “Global Dream” cruise ship.

Success Story DIE STUTTGARTER

CRM software: Higher employee satisfaction and agent loyalty

One success factor for Die Stuttgarter was choosing the right customer relationship management (CRM) software. msg provided support.

ALDI SÜD

Development partner of ALDI SÜD

msg supports the discounter in its digitalisation strategy.

Success Story Viridium

With carve-out and carve-in from S/4HANA to S/4HANA

With the help of the SNP solution, a completely new migration approach was successfully implemented for the Viridium Group to take over balance sheet management.